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About MAGIC

A high-energy fashion experience and deeply rooted community.
MAGIC is where you’ll find must-have apparel, staple footwear, stand out accessories, and everything in between.

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How it started

Some call us the experts when it comes to trade events, and with over 90 years of experience behind us, we can’t help but agree.

Our roots are firmly planted in physical trade events, from promoting to executing. And it’s this foundation that has led to our growth: as a connector for the trend-driven and young contemporary market, year round. Unparalleled expertise and commitment allows us to realize our goals; fusing scale with curation to drive commerce, creativity and connection.

This is more than an event. This is a deeply rooted community that puts its customers first.

Where it is now

Today, we bring together the industry, providing commerce and networking opportunities —  always with a touch of MAGIC.

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We’re always looking to what’s new, what’s next, and what’s in the future. As a leader in the fashion events, we house the largest selection of apparel, footwear, and accessories in the industry. We know scale, we know networking, and we know how to cultivate experiences that drive meaningful connections between established and emerging communties across the global fashion landscape.

 

The big picture

Buyers, brands, influencers, press, stylists. If you’re in any way involved in the fashion industry, there’s something for you at MAGIC.

Looking to find your people within the industry and grow your network? With over 134, 000 attendees, you’re sure to find them at MAGIC, the single most comprehensive fashion industry event. And while our network is as engaged and committed as we are, we always attract newness, as proven by the fact that 36% of the buyers who attended our MAGIC events in Las Vegas, New York City and Nashville were new. Our reach continues to grow, with all 50 states and 100+ countries represented by MAGIC events, and over 350 million press impressions.

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Discover all things MAGIC and connect with other buyers and sellers around the world.

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You expressly assume all risks associated with, resulting from or arising in connection with your participation in and/or attendance at the Event.  Informa does not make any warranty as to the Event in general, including, without limitation, in relation to: (a) the benefit or outcome of any sale, interaction or transaction you may have with any exhibitor, sponsor or attendee or (b) the benefit or outcome (commercial or otherwise) that you may achieve as a result of attending the Event. Informa and all entities within the Informa Group (as well as any employees or other representatives of the same) exclude all liability for any loss, injury or damage whatsoever that you may suffer in connection with or arising from the Event whether direct, indirect, consequential, special, incidental or punitive loss, injury or damage (including, without limitation, injury or disease to persons, property damage, theft, loss of profits, loss of business, loss of opportunity, loss of goodwill, loss or corruption of data or any other type of economic loss, injury or damage) or otherwise.  For the avoidance of doubt, Informa shall not incur any liability whatsoever for any products displayed or sold by any exhibitor or sponsor at the Event.
 

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